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Staging Your Home - The Real Estate Resource Podcast

Well hello everyone and welcome back to another episode of the Real Estate Resource podcast my name is Jim Sipprell and this is the podcast is devoted to helping you in the buying or selling your next home. So today we are going to talk about staging your home. Everything about the process including saving money and selling your home faster.

  • Home Staging what is it and why you need to understand.
    • The difference between staging and decorating
    • Types of Staging.
    • Costs and Returns
    • Does staging really work
  • The difference between staging and decorating
    • Decorating. You spend years collecting things and filling your rooms with things that describe you. Your travels, your personality, you. Everything about decorating is bringing your likes into your home.
    • Staging is the opposite which is taking everything out and creating a spacious neutral look. Open things up and create a look that fits the mass appeal.   A hotel type look. A livable space that showcases the room intended as what is was. DEPERSONALIZE
  • Types of Staging.
    • First thing is cost right. The full stage as I call it. Thousands of dollars to bring in furniture and remove all the belongings to put in storage. Moving twice? Well this staging is generally used for homes that are dated or vacant. Bought a house relocated have already moved.
    • People have a hard time visualizing a vacant home. You would think that it opens possibility but since 09 the perception is that the house is distressed. Foreclosed, needs to go fast, and in the end goes for less money as it attracts low ball offers
  • Partial Staging
    • Pulling out items and using what you have.
    • Utilizing minimal items like glass tables that give the appearance of openness.
    • Bringing in neutral artwork to fill in where photos are.
    • Flowers
    • Candles
    • Ambiance
  • Costs and Returns
    • Staging can cost from several hundred to upwards of 10k depending on the size and value of the home.
    • Average cost of a full stage run around 3-5k for a 3 month contract.
    • Lot of money right. Well you will get it back.
    • House will sell 79% faster than homes that are not staged.
    • 73% less time on the market.
    • Today’s Market your looking at 11 days or less vs 90 days.
    • That’s three mortgage payments right there.
  • Does Staging really work?
    • Yes, the stats are out there just google it.
    • In the end it will sell faster for more money.
    • If you are not in a position to spend the money. Use your own items but follow the principle of de cluttering.
    • Your Photos will look better and we all know that most searches start online. Your first impression should be the best.